In this era of the pursuit of quality and appearance level, the packaging of goods often becomes one of the important factors for consumers to choose. However, when the packaging of the gorgeous coat exceeds the value of the product itself, it not only increases the burden of consumers, but also causes a waste of resources and environmental pressure. As Zhejiang Rongyin New Material Technology Co., LTD., a company specializing in the production of special paper, we understand the importance of packaging material selection and design for product presentation and environmental protection.
A new regulation on "Limiting excessive packaging of goods requirements for food and cosmetics" has been implemented, aiming to set stricter packaging standards for the food and cosmetics industry, especially in the tea field, to reduce excessive packaging and promote green consumption.
The "appearance level" trap of tea market
The reporter visited the Wuhan market and found that the tea packaging on the market was varied, from simple cardboard boxes to exquisite wooden boxes, bamboo boxes, and even with high value-added items such as zodiac cups and silk square towels, the luxury of packaging is stunning. Some tea due to excessive packaging, its packaging cost far exceeds the value of the commodity itself, contrary to the nature of commodity trading, but also increased the environmental burden.
Overpacking
For example, a price of 450 yuan tea, containing only 20.3 grams of tea, but with a valuable cup and square towel, the packaging cost obviously exceeds the 20% limit stipulated in the new regulation. What's more, the packaging void ratio of some high-grade tea is as high as 85.74%, far exceeding the 50% limit value stipulated by the state, which is a model of excessive packaging.
Gorgeous burden or market choice
Dealers admit that high-end packaging is often used in the gift market, and luxury packaging gives the illusion that tea is more expensive, thereby increasing the commodity premium space. This phenomenon of "buying the casket and returning the pearl" not only misleads consumers, but also distorts the healthy competitive environment of the market. Hua Junyang, director of the China Tea Circulation Association, pointed out that tea packaging should return to its essential function, that is, prevent light, moisture and protect tea, rather than becoming a source of comparison and waste.
Green transformation
In this context, our company actively responds to the national call, our products, such as advanced anti-counterfeiting environmental protection binding paper, art paper, passport paper, etc., not only meet the market demand for high-quality packaging, but also integrate the concept of green and low-carbon in the material selection and production process.
We firmly believe that green packaging is the inevitable trend of future development. Through technological innovation and material innovation, it can reduce resource consumption, reduce environmental pollution, and enhance the market competitiveness of products.
As consumers, we should also consciously resist excessive packaging, choose simple and green packaging products, support green consumption with practical actions, let tea return to nature, and make packaging a bridge to deliver beauty rather than burden.
Zhejiang Rongyin New Material Technology Co., Ltd. is willing to join hands with colleagues from all walks of life to build a new fashion of green consumption and contribute to the sustainable development of the earth. Let us practice the green concept with action, so that every choice becomes the guardian of a better environment.
Your message must be between 20-3,000 characters!
